Viewing Posts Tagged ‘marketing’


March 11

0
2009

Winery Chefs press release

FOR IMMEDIATE RELEASE

CONTACT:

Richard Haake

Winery Chefs

(707) 637-7403

richard@winerychefs.com

winerychefs.com

 

New Company Announcement:  Winery Chefs

 

New business to provide cost-effective culinary marketing to the wine industry.

St. Helena, CA - March 9, 2009 – A new culinary marketing firm has been created to cultivate brand awareness in Napa Valley’s wine industry.  Winery Chefs offers marketing tools for every level of wine commerce from wholesale and trade to wine clubs and special events.  Through customized wine and culinary programs, the company enables wineries to offer the consumer a more expansive and interactive wine country experience without the overhead of a full time on-site culinary team. 

 

Headquartered in St. Helena, Winery Chefs will conduct much of its business in California; however, the company aspires to serve wineries throughout the country and abroad.  The newly launched website winerychefs.com features resources including recipes, wine pairing guidelines, and an interactive blog by its chef founder, Richard Haake.

Haake, an accomplished Napa Valley chef with runs at restaurants Pinot Blanc and Terra as well as Cakebread and Robert Mondavi wineries, was inspired to develop culinary marketing tools to successfully capture and engage the consumer in the competitive world of wine sales.  “It has been a dream of mine to take my experience as a winery chef and offer it to wineries that do not have their own in-house culinary programs.  I think it’s important to promote the profession of a winery chef as these chefs are truly an extension of the winery’s marketing department, showcasing wine through the craft of cooking”, said Haake.

For more information about Winery Chefs and its founder Richard Haake, please visit winerychefs.com.

ABOUT Winery Chefs – Winery Chefs provides culinary marketing to the wine industry, passionately committed to creating personal and memorable wine and food experiences.  Using experiential marketing strategies and customized wine and culinary programs, Winery Chefs expertly actualizes brand goals, providing the services of a full time on-site culinary team at a fraction of the cost.